Furniture Manufacturer & Retailer (Specializing in gaming chairs, desks & more)
I was responsible for ensuring the delivery of all graphics and web design for Arozzi North America.
Packaging Design
Heavy Duty - International
Packaging Design
From Concept to Print:
I wanted the product to feel immersive, so I setup a photoshoot with a green screen and high powered fans. The box was then designed to brand specification with added effects and prepped for print. This design became the template for other products going forward.
Challenges:
Being a product that would also be sold in Canada, several Canadian standards needed to be addressed. All written content was required to be printed in 3 languages as well as various safety and shipping standards. I had to get creative with the layout to accommodate for all the content needed while maintaining the size standards of various badging and text.
Advertising
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Advertising
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As Art Director for AKRacing I was responsible for ensuring the delivery of all graphics, video, and web design for worldwide use.
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